amalgam  AMALGAM  Amalgam  amalgam  AMALGAM  


BRANDING
DESIGN
ART DIRECTION
COPYWRITING
Using patchwork and upcycling, Amalgam – a forward-thinking streetwear brand – tells stories and creates community through clothes. Amalgam assigns deeper meaning to an industry taken over by fast fashion and its wasteful nature by inviting customers to donate garments of clothing (along with each garment's unique story of the past) in order to create new pieces and stories of the future.