Developed a campaign for Aubi & Ramsa 21+ alcohol-infused ice cream - the secret element to unlocking euphoria. Indulging in this one-of-a-kind dessert is a first for many, sparking that excitement that so often accompanies firsts. We wanted to capture the elegance and sophistication that is the A&R brand while also showcasing its playfulness and youthful glow, as we experimented with color and luscious fabrics and textures to bring this campaign to life.